Let's Talk Postpartum

Breastfeeding Awareness Week is here, and it’s not about pressure or perfection. We unpack what the week’s all about, the real breastfeeding stats in Aotearoa, where to get free support, and what sustainable care actually looks like (hint: it goes way beyond latch advice).

Whether you’re days away from birth or already feeding a hungry newborn, this guide created by Viva Expert Renata Lardelli, is here to help you prepare for breastfeeding not just practically, but emotionally and physically too. Because support isn’t a “nice-to-have” in the postpartum season, it’s the key to making breastfeeding sustainable. 

Breastfeeding can be a wild ride, and for something that is natural - it more often than not, doesn't come naturally. We know it can be hard to know exactly what you need to learn about breastfeeding before you begin, so our super knowledgeable Julia Daly, a lactation consultant extraordinaire, has gathered her top 10 must-know tips just for you. These tips are a great guide to set you and your baby to thrive!

The transition into parenthood marks a whirlwind of physical and emotional adjustments. The initial 48 hours after your baby's birth are pivotal as you, your pēpi, and your whānau embark on this transformative journey and adapt to your new roles. As Midwives, we understand that this period can feel a bit overwhelming. That's why, in collaboration with Viva La Vulva, we're here to offer practical advice and insights to help you confidently navigate these first few days.